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Daily Online Profits News – Issue #578

March 6, 2011 by · Leave a Comment 

Turning Social Media Followers into Brand Evangelists
Cynthia Boris says:

Do you know VABeachKevin? He’s a guy on Twitter who might answer your question if you’re confused about a product from Omniture. Funny thing is, he doesn’t work for the company. He’s just a guy who likes the product and likes to share what he knows. He’s a brand evangelist and his word is worth more than ten tweets from a salesman on the company Twitter.

Brian Watkins

All That’s Wrong With Social Media I Learned from Charlie Sheen
Rick Stilwell says: That’s it. My brain connected the dots. Two and two have been put together. Through the convergence of stars in the heavens and a couple of social media plotlines this week – one really out there publicly and the other just my own experience-shaped perspective – I see that what’s really wrong with social media is… wait for it, wait for it… Perspective. Perspective. Perspective.
Foner Books – Another Victim of the Google Update
Chris Crum says:

We’re hearing a lot of interesting stories regarding thefallout of Google’s recent search algorithm update, which was aimed at reducing the rankings of lower quality content. We noticed Morris Rosenthal,owner of Foner Books hadsome grievances, expressed on his blog. We reached out to hear more of his story, and he was happy to share quite a bit.

Got a story about the algorithm update&#8

Morris Rosenthal of Foner Books Talks Google Update Fallout

Martin Agency’s Sackett Named Chief Digital Officer at DDB Chicago
Amara Mastronardi says:

In other agency news, 72AndSunny hired Josh Mandel away from Nike and Reprise Media made John Anagnost president.

Mark Hunter says: We’ve all been there. After countless calls, meetings and an endless amount of work, you just can’t get the customer to say “yes” and move forward. There can be hundreds of theories and ideas as to why this happens more times than we care to admit. Let’s put all the theories aside and get to a solution you can use right now to determine if the customer is serious.
Cup of Joe: The Tron Guy Teaches Us About ORM
Joe Hall says:

I will never again be anonymous, there will always be pictures of me in this costume floating around the net for as long as there is a net. And one of these days somebody’s going to come up with a way to synthesize 3D images from pictures on the internet and 3D models of me are going to float around space until there isn’t anymore.

The Tron Guyis right. For as long as there is an intern

Social Media Engagement and Branding: The Seinfeld Guide
promodiva says: There are a number of ways in which brands can benefit from the social media experience. From market research to the announcement and promotion of special offers and events, opportunities to leverage this technology abound both locally and globally. But for all of the hype and interest in social media, there are still plenty of folks who think it’s just a whole lot of talk about nothing.
Suite101 CEO Writes Open Letter to Google’s Matt Cutts
Chris Crum says:

Google basically called out Suite101 as the poster child site of what its “Panda” algorithm update was aimed at. Reports have found the site to be one of the hardest hit, and while the site has often been mentioned in the same breath as sites like eHow in the past, eHow has apparently gained from the update.

When asked about it in a recentWired interview, Google’s Matt Cutts said,

Peter Berger, CEO of Suitie 101 Talks about SEO , Quality, and the long tail

Publicis Buys U.K. Agency Kitcatt Nohr, Combines With Digitas London
Jack Marshall says:

Publicis expands Vivaki’s European presence with acquisition of digital-focused creative shop.

Lynne Saarte says: When you are launching a new product or service, what you want is for people to start talking about it. The more buzz you generate, the better it becomes because it stirs up interest. The way to a buzz campaign is to leap out of your box and get uniquely crazy with your campaign…

>> How To Make At Least $1,000 This Week!

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