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Daily Online Profits News – Issue #47

September 14, 2009 by · Leave a Comment 

Cup of Joe: Transparency is Killing Ad Profits.
Joe Hall says:

Not long ago wereportedthatHuluis now attracting more viewers than Time Warner Cable. However, despite that, the cable networks that own Hulu are still making the majority of their ad profits from traditional media.

Hulu is not the only one suffering from failed ad programs while their user base rises. Facebook now has a user base larger than most first worldcountries. Despite this they havefailedt

Nielsen Online Expands to South Korea says:

Nielsen has announced it is acquiring South Korean Web measurement firm KoreanClick for an undisclosed sum. Launched in 2000, the firm collects data on Internet usage and user attitudes, including audience measurement for applications such as online gaming and instant messaging. Clients currently include Internet firms, advertisers, and agencies.

Nielsen itself is already active locally in the reta

The Google Shuffle?
Jonathan Anthony and Kyle Krenbrink says:

Has your website recently sunk to “Davy Google Jones Jr’s Locker”?

Webmasters and SEO gurus have been scratching our heads for a few weeks now trying to figure out what has been happening to Google’s SERP rankings. After scouring blogs and forums for the last few days, it would seem that there is no real consensus. In fact, it seems that no one is willing to even speculate much as to what

Blogger of the Week: Ardath Albee
Brian Roger says: “I think I learned the most about really listening to customers when I was the general manager at Rancho Mirage Country Club,” says Ardath Albee, who blogs at SMToday, reflecting on her early years, running hotels and country clubs in the hospitality industry in California.  

“It’s kind of like being the mayor of a small town. Trying to address the needs of ea

Thomas Christopher says: It’s the common folklore, almost certainly true, that you will lose a lot of affiliate sales if you don’t hide the fact that a link is an affiliate link, that people will go out of their way to remove your affiliate information from the link before they use it.
Cartoon: Radical Transparency
Andy Beal says:

Never fear, you won’t find me adopting this the next timeI give a talk about my book.;-)

Radical Transparency(via)

Pilgrim’s– Bloggers earn cash, Advertisers build buzz!

More Details on Measurement Consortium (links) says:

Big U.S. Media Companies Join Up to Study TV Audiences
NBC Universal, CBS, News Corp., Time Warner and others shared details of their nascent cross-media measurement consortium. The Coalition for Innovative Media Measurement, as it is called, will use set-top box data to gather more detailed viewer info. It will also seek to better integrate data from mobile and Web platforms. (Reuters)

AT&T Launche

What To Do When Your Site Drops
Dave Davies says:

It’s happened to all of us. You wake up one morning feeling like a million bucks, you stretch and if you’re like me, you notice the eye-rolling as once again your significant other catches you with a toothbrush dangling from your mouth and a laptop or iPhone in front of you while you check rankings and emails. And then it happens – you start your browser with a search phrase already set to display

20% of tweets about brands
dirkthecow says:

Is the result ofa Penn State study in the States.

Researchers led by Jim Jansen, associate professor of information science and technology, and Twitter chief scientist Abdur Chowdhury looked at half a million tweets. 20% of them were apparently people ‘asking and providing’ product information.Assuming three million tweets a day, that would translate into 600k posts daily of direct relevance to bra

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Meredith Liepelt says: Everyone these days is using social media, the question is; “Is It Worth It?” Networking, when done online or offline is worth it. In this article you will visit five key reasons to take the time to learn the benefits of social media. Social media is the wave of the future so if you want to make it a goal for 2009 to reach more potential clients nationally, internationally, or even globa

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