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Daily Online Profits News – Issue #182

January 27, 2010 by · Leave a Comment 

Website analytics: most marketers still clueless ?
Richard Meyer says: A lot of companies have invested a lot of money in web analytic software yet few companies have people who can interrupt the reports and provide recommendations. If IT is reading the report it’s hard to make recommendation without having a marketing person analyze the data and compare it to brand/business objectives.


A marketing person needs to understand the data and then apply the data agai

Google Goes for Browser-based Voice for iPhone
Jordan McCollum says:

Six months after Google said thatApple rejected a Google Voice appfor the iPhone (Apple maintained that the app was merely under review, a process which usually takes about a week), Google has finally decided to circumvent the ban. VP of mobile apps engineering Vic Gundotra toldthe CrunchiesVoice would get on the iPhone “one way or another.”

Here’s another: they’re going for

Adam Bauthues says: It is very possible that all your hard work is earning someone else affiliate commissions! Here is how to get your commissions back and effectively double them almost immediately…
Who We Are On The Social Web
Bill Alberti says:

I’m a different person at work than I am at home. I tell different jokes. I have different stories. I share different experiences with different people in different ways depending on a host of different factors (e.g., how well we know each other; where we went to school; what our shared interests may be, etc.).

The context in which I know people is different from one person, one situation to the ne

Mediasmith VP Weighs in on comScore/Quantcast says:

The hubbub over comScore’s payment requirement for its direct-measurement service, and its subsequent squabble with Quancast brought to the fore issues that have long been on the minds of site publishers and measurement firms. For background, check out mystory, published yesterday.

But what do media buyers think about this stuff? I asked Derek Leedy,VP, account director at Mediasmith, who responded

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Paywall Hits The Wall… After 3 Months Only 35 Subscriptions for Newsday’s Web Site |
Robert Paterson says:

In late October,Newsday, the Long Island daily that the Dolans bought for $650 million, put its web site,, behind a pay wall. The paper was one of the first non-business newspapers to take the plunge by putting up a pay wall, so in media circles it has been followed with interest. Could its fate be a sign of what others, includingThe New York Times, might expect?

So, three months later,

Here We Go Again: Another SEO Trademarker?
Jordan McCollum says:

That’s right, folks, you’re all once again about to lose your right to use SEO to refer to . . . well, anything. Back in 2008, one “intrepid” “SEO” decided he’d trademark the term and impose standards on the rest of us. That didn’t pan out, sosomeone else hastaken up the case.

Or not. Apparently this person is confused about what, exactly, SEO will st

    David Godot says: Email marketing continues to be the most widely used form of internet marketing because of the high return on investment that it brings for skillful users. This article will walk you through the seven steps to email marketing success, and help you avoid the most pernicious pitfalls.
    How to Write Engaging Blogs People Want to Read
    Matt Tuens says:

    Thomas Edison famously remarked that genius was “1% inspiration, 99% perspiration.” For bloggers this means that if you put your effort into it, you can create a blog that gathers a following. If you look at a group of bloggers, one with a worldwide following and the rest with small audiences, the former will not necessarily be the best writer, the funniest, the smartest or even the one

    >> How To Make At Least $1,000 This Week!

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