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Daily Online Profits News – Issue #349

July 14, 2010 by Internet Profits · Leave a Comment 

Google Fiber for Communities Site Debuts
Frank Reed says:



Amidst the very arid and nearly barren news landscape for the Internet marketing industry (unless you consider pure speculation and duct taping your iPhone news) is Google’s announcement of a new website. It seems very innocuous but when you think about what Google is facing these days maybe there is more to this.

The site,Google Fiber for Communities, is not about better digestive tract health b

How People Value Data
Aaron Wall says:

The other day a person contacted me about wanting to help me with ad retargeting on one of my sites, but in order to do so they would have had to have tracked my site. That would have given them tons of great information about how they could retarget all my site’s visitors around the web. And they wanted me to give that up for free in an offer which was made to sound compelling, but lacked substan



What stops people from getting social media?
TaylorEllwood says: <!– google_ad_section_start –>

In a conversation I recently had with another social media manager, one of the discussion points focused around social media and technology, and specifically how many people approach social media as technology first and as a social medium second. I think social media needs to be approached as a social medium first and as technology secondly. The reason I think ma

HootSuite Update Gets You Down with the In Crowd
Cynthia Boris says:



andybealTwitter dashboard HootSuite added a new layer of functionality this week that emphasizes the influencers in your social media crowd and further lays the ground work toward becoming a pay service.

Like high school, social media users fall into cliques and everyone wants to hang with the popular kids because they’re the ones that have the most influence on those around them. HootSuite has made it e

The-Sale-You-Cant-Close
Mark Hunter says: We’ve all been there. After countless calls, meetings and an endless amount of work, you just can’t get the customer to say “yes” and move forward. There can be hundreds of theories and ideas as to why this happens more times than we care to admit. Let’s put all the theories aside and get to a solution you can use right now to determine if the customer is serious.
Marketing Lessons From The World Cup
Rohit Bhargava says:

IMB_2010FIFAWorldCupLogoNow that the Round of 16 is over and we are down to the final 8 teams that will be playing in the Quarterfinals of the World Cup – most of the marketing that has accompanied the games has been played out and it’s a good time to try and look for some lessons from the International phenomenon that is the World Cup. To help, here is my round up of 10 of the most interesting marketing campaigns from t

IMB_WorldCup10_ESPN3WatchLive


IMB_WorldCup6_CristianoRonaldo

IMB_WorldCup5_CNNFoursquare

IMB_WorldCup4_BudHouse2

IMB_WorldCup4_BudHouse1


When Not to Have a Twitter Account
TwitterRevolution says:

I’m hard pressed to think of a situation where a business is better off not having an account. I know for sure that ignoring Twitter is just not good policy.

Maybe@CoxCablejumped onto Twitter before they were ready. I’m just guessing that this account is from someone inside Cox Cable. Twitter hasn’t verified the account, and you can see from the activity that they aren’t interacting much

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Daily Online Profits News – Issue #348

July 13, 2010 by Internet Profits · Leave a Comment 

Time Spent On Yahoo Sites Declining
Frank Reed says:



Boy it’s a good thing Yahoo picked up content chop shop Associated Content to make that ‘great’ content to keep visitors around its sites. Apparently there is less time being spent on Yahoo sites than ever. Here is a chart compiled by Citi analyst Mark Mahaney and shared with us fromBusiness Insider SAI.

One question I have is what sites are included in the Google calculation because

How People Value Data
Aaron Wall says:

The other day a person contacted me about wanting to help me with ad retargeting on one of my sites, but in order to do so they would have had to have tracked my site. That would have given them tons of great information about how they could retarget all my site’s visitors around the web. And they wanted me to give that up for free in an offer which was made to sound compelling, but lacked substan



Quick Tips for Listening in Social Media
SuzanneVara says:

 

Outlook Integrates Facebook
Frank Reed says:



There are few areas of any ‘traditional’ communications outlets anymore that are just that outlet alone these days. In fact, finding a standalone product that doesn’t integrate with your Facebook account, for instance, is becoming more rare.

Now you can add Microsoft’s Outlook to that list as Facebook integration is complete and being rolled out according toMashable

Microsoft is announcing t

Marketing Lessons From The World Cup
Rohit Bhargava says:

IMB_2010FIFAWorldCupLogoNow that the Round of 16 is over and we are down to the final 8 teams that will be playing in the Quarterfinals of the World Cup – most of the marketing that has accompanied the games has been played out and it’s a good time to try and look for some lessons from the International phenomenon that is the World Cup. To help, here is my round up of 10 of the most interesting marketing campaigns from t

IMB_WorldCup10_ESPN3WatchLive


IMB_WorldCup6_CristianoRonaldo

IMB_WorldCup5_CNNFoursquare

IMB_WorldCup4_BudHouse2

IMB_WorldCup4_BudHouse1


The-Sale-You-Cant-Close
Mark Hunter says: We’ve all been there. After countless calls, meetings and an endless amount of work, you just can’t get the customer to say “yes” and move forward. There can be hundreds of theories and ideas as to why this happens more times than we care to admit. Let’s put all the theories aside and get to a solution you can use right now to determine if the customer is serious.
Twitter is #2 Search Engine
TwitterRevolution says:

Reading tweets and stories that@Bizreported that Twitter search is up 33% in a month (and it’s a month old data). So I started exploring related posts.

SearchEngineLanddoes a great job of analyzing it (using the month older data)

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